Thirteen years of building what matters.
A boutique tribe of engineers, designers and strategists. These are the products we chose to build — for founders solving problems that keep them up at night.
Naked Punch
Naked Punch is an independent literary magazine covering philosophy, art, and politics, rooted in Lahore's contemporary intellectual and creative scene — now on its 22nd issue, publishing essays, interviews, poetry, and criticism.
Rukh Foundation
Rukh Foundation began, by its own account, as a single meal shared among neighbours in Johar Town, Lahore. Over 25+ years that act of sustained generosity has grown into a foundation providing 1,000+ daily meals and running a school serving 200+ students.
Rizq
Rizq is a food rescue and redistribution organization operating at city scale in Pakistan. It runs a logistics and data backbone that turns food surplus — from restaurants, caterers, households, and institutions — into meals for food-insecure communities, with zero waste as the organizing principle.
reGenesis Platform
reGenesis is an AgTech platform built around a single conviction: smallholder farmers should be able to compete in global supply chains without losing their leverage to the intermediaries between them and the buyer. The platform provides end-to-end traceability for agricultural commodities, from farm gate to export.
Shepherd App
Shepherd is a digital livestock management platform built for smallholder farmers managing cattle, sheep, and goats across South Asia. It replaces paper records and farmer memory with a simple mobile interface for tracking animal weight, milk yield, health events, and breeding records.
RediHealth
RediHealth is a contact-tracing and vaccination-tracking product built for a US client during the COVID-19 pandemic, at a moment when this kind of tracking was moving toward becoming federal law.
Afforestt
Afforestt is a Bangalore-based service provider that creates natural, wild, maintenance-free native forests using the Miyawaki method — dense plantings of indigenous species that establish self-sustaining ecosystems roughly ten times faster than conventional reforestation approaches. They have planted forests across India, the UAE, and beyond.
Rukh Foundation — Student Wellness
A daily student wellbeing tracking app for Rukh Foundation's school in Johar Town, Lahore — monitoring food deprivation, sleep, emotional distress, and safety concerns, built through reGenesis.
Your project could be next.
If you're building something that matters, we'd like to hear about it — messy, raw and bold is exactly how we like it.
